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conferences

21st December 2017

The inspiration and learning at live events must live on!

Traditional events involve a largely passive delegate presence; one-way communication from the stage with the audience as passengers. Although initially engaged, after a relatively short time the audience may start to shift restlessly, check their phones, look around the room and become disengaged. No matter how spectacular the content, a more participative dialogue between speaker and…

29th October 2017

Happy 10th Anniversary Stream!

We’re all aglow after the 10th anniversary of WPP Stream Global, in Greece last week.  Marathonas holds a special place in our heart as the birthplace of Stream and from where the concept has been rolled out globally – there are now Stream unconferences uniting digital communities across Asia, India, SXSW, Indonesia, Cannes, USA and…

29th August 2017

Brands and politics: Taking a stand.

Consumers and employees, emboldened against a volatile world, know companies have the power to influence and spark societal change and play a more meaningful role in their lives. Integrity, accountability and pro-social behaviours are now non-negotiable brand attributes. By demonstrating purpose, brands that take a stand, increase engagement with consumers and employees, whilst building authenticity….

12th December 2016

WPP Stream USA – The first one!

be-good went transatlantic for the first ever Stream USA. We transformed the resort, in beautiful Ojai, California, into a Stream unconference space with ponchos, hay bales, discussion spaces and Tipi tents. Pulitzer winners, spoken word poets, artists and electric tuba players gathered to discuss the future of tech and media. The calibre and range of attendees made…

20th November 2016

How we unconference: Nurture is in our Nature

Nurture your mind with great thoughts. To believe in the heroic make heroes. Benjamin Disraeli Our unconference is now prepared and ready to roll. But how do we manage such an amorphous, ever-evolving event?  We watch and we respond. Seizing opportunity and harnessing unexpected contributions and embracing serendipitous gifts of a diverse and talented audience. With Stream, the…